Make the Connection
After leaving the military, Veterans may face a variety of mental health challenges, whether it’s been 10 days or 10 years since they served. The U.S. Department of Veterans Affairs (VA) wants every Veteran to know that they are not alone and that help is available.
In their efforts to reduce the stigma that some Veterans associate with mental health conditions and to encourage help-seeking behavior, VA’s Office of Mental Health has developed two powerful radio PSA campaigns:
Make the Connection. MakeTheConnection.net is a vital resource for Veterans, featuring hundreds of real stories from Veterans who have faced mental health challenges and found hope through care and support. By sharing these Veterans’ personal experiences, the campaign breaks down stigma and builds understanding, showing Veterans and their loved ones that they are not alone and that help is available. Supporting this campaign means empowering Veterans to seek the care they deserve, fostering open conversations about mental health, and strengthening the well-being of those who have served our country.
Mental Health Awareness. Accessible mental health support can be life-saving for Veterans facing invisible wounds from their service. This campaign is crucial in connecting Veterans with trusted resources at MentalHealth.va.gov to address and manage mental health conditions, from anxiety and depression to posttraumatic stress disorder. Supporting this effort means not only improving Veterans’ quality of life but also saving lives by ensuring that Veterans receive the help and hope they need and deserve.
Anyone—Veterans, their loved ones, health care providers, individuals and groups who support the Veterans in their community—can use these resources to learn more about the challenges many Veterans face and about the help that is available to them.
By posting these digital and static OOH PSA assets you are helping to remind Veterans that there is always a path forward, and that no one has to find it alone.
Campaign Assets
Images below are samples only and not for reproduction. Please use the button above to access the proper digital OOH assets.
