Creative In The Box™ Solutions
At Boom Broadcast & Media Relations, we strive to provide you with tools and information that will help you succeed in your role of PR counselor. You come to Boom for expertise in how to reach people through broadcast media (simplified: the box = television set or radio). We believe that as a broadcast resource, it’s our job to deliver you the insight, not just the tactics, relevant to broadcast news. So we developed our "In The Box" services to allow a deeper dive for you and every member of your team, department or staff.
Professional Development Sessions
This presentation is customized based on your team/company or group collective experience. We’ll cover:
Latest trends in broadcast news: what stations want, what "news consumers" want, where are the opportunities now, today, relative to world and news events.
Broadcast tactics: what tools are available to the PR pro?
What works when: what tactic fits your story or news?
Q&A/Brainstorm: opportunity to discuss what worked or didn’t in the past, what might work for current or future campaigns.
The depth and breadth of these sessions depends solely on your needs. We offer several options:
1. Brown Bag/Lunch session: 1-2 hours
2. Half-day: 2-4 hours
3. Full-day:4-6 hours
A full day should be considered a custom workshop, including professional development, dedicated time for running scenarios and building prospective/sample campaigns including development of assets and budgets.
Your Broadcast Department, Brainstorm and Planning
Let’s cut to the chase, Boom wants to be considered Your Broadcast Department - literally, an extension of your account team or department. As such, we’re available to you on the same basis as your team members, available for conference calls as well as onsite meetings and strategy development. An offshoot of Your Broadcast Department services includes, of course: brainstorming and planning. Please consider these services "ad hoc" and available as needed - fees are based on time required for us to prepare and participate in the session.
For details on evaluating and hiring Boom as Your Broadcast Department (YBD), please contact Joan Winkler at 303-904-2100.
